Why do exams generate so much media attention ?

Come January every year and perhaps more dependable that the seasons, exam season comes strongly into focus.  The holiday season is over and the run in to summer exams begins to focus the minds of students, parents, and families.

The late winter and early spring mornings will see articles in all forms of media, both here in Ireland and internationally.  Even the Financial Times gets involved and articles on exam pressures on students and families all over the world are regular features at that time of year.